|
Marketing
In the
competitive international yacht
charter market, the most successful
yachts maintain a high profile.
Active, direct marketing is vital to
increase a yacht's profile and
therefore its charter income.
Placing a yacht under Charter
Management ensures it is presented
in the right way, at the right time,
to the right people. A yacht under
Eusamarine's Charter Management
benefits from the following
marketing and promotional services:
CHARTER SHOWS: Yachts under
Eusamarine's Charter Management are
encouraged to partake in both the
Antigua Charter Yacht Meeting held
in December, and the Genoa Show,
which is held in early May.
PRESS RELEASES: Eusamarine has
extensive industry contacts,
including a strong in-house retail
team and a broad network of
co-operating brokers worldwide, all
of whom receive regular press
releases.
E-NEWS: Eusamarine's in-house design
team creates a monthly e-newsletter
with all the latest updates from the
fleet.
BROCHURES: Exclusive contracts with
renowned yachting photographers
enable owners to take advantage of
Eusamarine's own in-house design
team to create brochures.
INTERNATIONAL YACHTING & LIFESTYLE
MEDIA: Eusamarine have established
strong relationships with the press
worldwide and receive regular
editorial coverage for the yachts in
the fleet.
|